Marketing Automation with n8n: From Strategy to Execution

5 days
All Levels
8 Lessons
0 Quiz
20 Students
Starts from €350.00
View Sessions
Marketing Automation with n8n: From Strategy to Execution

Overview

This hands-on Marketing Automation training is designed to help professionals move from manual, fragmented marketing activities to fully automated, scalable workflows. The course focuses on both the strategic foundations of automation and the technical implementation using n8n, a powerful workflow automation platform. Participants will learn how to design automation systems that connect tools, eliminate repetitive tasks, and create seamless marketing processes—from lead capture to nurturing and engagement. The training combines conceptual understanding with deep technical practice, ensuring that by the end of the course, each participant can build and run a fully functional marketing automation workflow. Through guided labs, real use cases, and step-by-step system building, learners will gain the confidence to implement automation in real business environments.

Key Outcomes
  • Understand how to design and implement end-to-end marketing automation systems
  • Identify high-impact areas for automation across the marketing funnel
  • Build and execute workflows using n8n (from trigger to action)
  • Connect multiple tools and platforms into one unified automation flow
  • Automate lead generation, nurturing, and follow-up processes
  • Reduce manual work and improve marketing efficiency
  • Deploy a working automation workflow by the end of the course
Who It's For
  • Marketing Professionals & Growth Managers – Looking to scale campaigns and reduce manual work
  • Startup Founders & Entrepreneurs – Wanting to automate marketing without large teams
  • Business Development & Sales Teams – Interested in automating lead generation and follow-ups
  • Operations & Digital Transformation Teams – Building automation-driven systems
  • Freelancers & Consultants – Offering automation services to clients
Level: Intermediate Age: 18+

Logistics

Location
Chișinău / Online Training

Chișinău, Moldova

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Timezone

Europe/Chisinau

Language

English

Curriculum

Topics
  • What is marketing automation and why it matters
  • Mapping the marketing funnel (awareness → conversion → retention)
  • Identifying automation opportunities across marketing activities
  • Key components of automation systems (triggers, actions, data flows)
  • Risks and considerations (data quality, over-automation, user experience)
Skills you will gain
  • Designing automation strategies aligned with business goals
  • Identifying high-impact automation use cases
  • Structuring marketing workflows logically
Hands-on
  • Marketing funnel mapping exercise
  • Automation opportunity identification workshop
  • Workflow design blueprint
Tools/Stack
Workflow design frameworks Funnel mapping templates Automation planning sheets

Topics
  • Introduction to n8n platform (cloud vs self-hosted)
  • Nodes, triggers, actions, and connections
  • Data flow and JSON handling basics
  • Workflow logic (IF, Switch, Merge, Wait, Webhooks)
  • Error handling and debugging
Skills you will gain
  • Navigating and using n8n confidently
  • Building basic workflows
  • Understanding data flow between systems
Hands-on
  • First workflow creation (trigger → action)
  • Webhook setup and testing
  • Data mapping and transformation exercise
Tools/Stack
n8n platform Webhooks JSON handling basics

Topics
  • Lead capture automation (forms → database → notification)
  • Email and CRM integrations
  • Content distribution automation
  • Multi-step workflows (branching logic and sequences)
  • Workflow scalability and reuse
Skills you will gain
  • Building complete automation pipelines
  • Connecting multiple tools into one system
  • Designing scalable workflows
Hands-on
  • Build lead capture workflow (Form → n8n → database)
  • Create email automation sequence
  • Multi-step workflow implementation
Tools/Stack
n8n integrations (Forms, Email, CRM) Google Sheets / databases API connections

Topics
  • Conditional workflows and personalization
  • Automation for lead nurturing and segmentation
  • Performance optimization of workflows
  • Monitoring and improving automation performance
  • Scaling automation across multiple campaigns
Skills you will gain
  • Designing intelligent and dynamic workflows
  • Optimizing automation performance
  • Managing complex workflows
Hands-on
  • Conditional workflow exercise
  • Lead nurturing automation setup
  • Workflow optimization scenario
Tools/Stack
n8n advanced nodes (IF, Switch, Merge) CRM tools (overview) Automation analytics tools

Topics
  • Workflow testing and validation
  • Deployment best practices
  • Monitoring and maintaining workflows
  • Common issues and troubleshooting
  • Real-world use case implementation
Skills you will gain
  • Deploying production-ready workflows
  • Troubleshooting automation issues
  • Maintaining and improving automation systems
Hands-on
  • Build and deploy a complete marketing automation workflow
  • Testing and debugging exercise
  • Final workflow presentation
Tools/Stack
n8n production setup Monitoring and logging tools Workflow documentation templates
Overall skills
Marketing Automation Strategy Design – Build automation aligned with business growth Workflow Development & Execution – Create and manage automation pipelines using n8n System Integration Thinking – Connect tools and platforms into unified workflows Operational Efficiency Optimization – Reduce manual work and improve scalability Automation Deployment & Maintenance – Build, test, and maintain production-ready workflows
Tools stack
n8n (Workflow Automation Platform) Webhooks & API integrations Google Sheets / Databases Email Marketing Tools (overview) CRM Systems (overview)

Eligibility

Prerequisites
  • Basic understanding of marketing processes (recommended, not mandatory)
  • No coding experience required
Required skills
  • Logical thinking and problem-solving
  • Basic digital tool familiarity
  • Interest in automation and systems
Required equipment
  • Laptop or desktop computer
  • Stable internet connection
  • Personal n8n account (recommended for full hands-on experience)

Participants are encouraged to create their own n8n account if they plan to use the workflows for business purposes. The instructor will demonstrate all technical steps and guide participants through hands-on testing.

Accreditation / Certificates

Issuing body

MentoraX

Certificate

Certificate of Completion – Marketing Automation with n8n

Credit hours

30

CEUs

3

✓ Verifiable Verify Certificate

FAQs

No. The course is designed for non-technical users, with step-by-step guidance.

Yes. By the end of the course, you will build and run a working workflow.

n8n is a powerful automation tool that allows you to connect systems and automate processes without heavy coding.

Yes. The workflows built can be directly applied to real business use cases.

It is recommended if you want to practice and deploy workflows independently.

Highly practical. Most of the course is hands-on with real workflow building.

Available Sessions

Choose the session that works best for you

Week Days

This course is delivered over five days, from 10:00 a.m. to 4:00 p.m., a total of five hours per day.

Session Days:
11
May
Monday
12
May
Tuesday
13
May
Wednesday
14
May
Thursday
15
May
Friday
May 11, 2026
From: 10:00 To: 16:00
Start Date: May 11, 2026
End Date: May 15, 2026
20 seats available
€350.00
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